I&B Ministry to support finalists of audio-visual contest

Sub: Schemes

Sec: Msc

Context:

The Union government will promote finalists of ‘Create in India Challenge-Season 1’ in the areas of animation, filmmaking, gaming, music, and visual arts, on global platforms, said the Information and Broadcasting Ministry.
25 events will be organised as part of ‘Create in India Challenge-Season 1’ of World Audio Visual & Entertainment Summit (WAVES).
The first WAVES summit is to take place in Goa in November 2024.

About the initiative:

I&B Ministry said it would give opportunities to all finalists of 25 events being organised this season to come together on the main WAVES platform and showcase their talent.
They would also be able to participate in some of the biggest relevant platforms across the world.
For instance, the winner in the animation filmmaking will be handheld to complete their project by tying up with some of the biggest production houses.
Their final project will then be supported by the Ministry of I&B and taken to renowned festivals like Annecy animation film festival

About WAVES:

It is an international summit organized by the Ministry of Information & Broadcasting.
WAVES is a platform for collaboration, innovation, and discussions in the Media and Entertainment (M&E) industry.
Its goals include boosting India’s creator economy, making India an attractive investment destination, and adapting to new industry trends.
The initiative also aims to enhance India’s global presence in the M&E industry.
It is supported by industry partners like the Federation of Indian Chambers of Commerce & Industry (FICCI) and the Confederation of Indian Industries (CII).

Some of the challenges include:

Battle of the Bands by Prasar Bharati: provides a platform for bands to experiment with combining modern music and traditional folk pieces.
Symphony of India competition by Prasar Bharati will focus on skills of soloists and ensembles specialising in traditional Indian classical music.
Animation Filmmakers competition: aims to provide participants with access to industry experts, mentorship, and networking opportunities.
Anime Challenge: organised by the Media and Entertainment Association of India, includes various categories for participation, including Manga, Webtoon, and Anime.
Game Jam: organised by the India Game Developer Conference (IGDC, aimed at igniting creativity and innovation in India’s burgeoning game development industry.