One Nation One Fertilizer Scheme

One Nation One Fertilizer Scheme

Subject :Govt Schemes

Context :Prime Minister Narendra Modi on Monday inaugurated 600 Kisan Samriddhi Kendras and ‘One Nation, One Fertilizer’ scheme and said that these steps were being taken to modernize agriculture.

Details of the Sammelan:

• A scheme named- ‘Pradhan Mantri Bhartiya Jan UrvarakPariyojan– One Nation, One Fertiliser’–launched.
• Bharat urea bags–which will assist companies in marketing fertilisers under the single brand name ‘Bharat’ was launched.
• 600 Pradhan Mantri Kisan SamruddhiKendras (PMKSK) under the Ministry of Chemicals & Fertilisers was inaugurated.
  • Centre plans to develop more than 3.25 lakh fertiliser shops across the country as PMKSKs.
• The 12th installment of the PM-Kisan scheme was released.
  • Under the scheme, eligible farmer families are provided a benefit of Rs. 6000 per year in three equal installments of Rs. 2000 each.
• Suggestion to reduce import bill– cars should run on ethanol produced from farm produce;

Concept:

Pradan Mantri Kisan SamruddhiKendras:

• It is under the Ministry of Chemicals & Fertilizers.
• Under the scheme, the fertilizer retail shops in the country will be converted into PMKSK in a phased manner.
• Under it farmers can buy not only fertiliser and seeds but also implement soil testing and get useful information on farming techniques
• PMKSK will cater to a wide variety of needs of the farmers and provide agri-inputs (fertilizers, seeds, implements);
  • Testing facilities for soil, seeds, fertilizers;
  • Generate awareness among farmers;
  • Provide information regarding various government schemes and ensure regular capacity building of retailers at block/ district level outlets.

Pradhanmantri Bhartiya JanurvarakPariyojna

• It aims to brand all subsidised fertiliser under one brand — ‘Bharat’ — to eliminate product differentiation and confusion caused to farmers by multiple brands.
• Under the scheme companies are allowed to display their name, brand, logo and other relevant product information only on one-third space of their bags.
• On the remaining two-thirds space, the “Bharat” brand and PradhanmantriBharatiya Jan UrvarakPariyojana logo will have to be shown.
• The single brand name for UREA, Di-Ammonium Phosphate DAP, Muriate of potash (MOP) and Nitrogen Phosphorus Potassium NPK etc. would be BHARAT UREA, BHARAT DAP, BHARAT MOP and BHARAT NPK etc. respectively for all Fertiliser Companies, State Trading Entities (STEs) and Fertiliser Marketing Entities (FMEs).
• This scheme applies to both public & private sector companies.
• Under ONOF companies are allowed to display their name, brand, logo and other relevant product information only on one-third space of their bags.
• On the remaining two-thirds space, the “Bharat” brand and Pradhan mantriBharatiya Jan UrvarakPariyojana logo will have to be shown.
• The single brand name for Urea, Di-Ammonium Phosphate DAP, Muriate of potash (MOP) and Nitrogen Phosphorus Potassium NPK etc would be BHARAT UREA, BHARAT DAP, BHARAT MOP and BHARAT NPK etc
• It applies for all Fertiliser Companies, State Trading Entities (STEs) and Fertiliser Marketing Entities (FMEs).
• This scheme applies to both public & private sector companies.
• It will bring about uniformity in fertiliser brands across the country