One District One Product Scheme

Subject – Art and Culture

Context – One District One Product scheme to give India’s unique exports the extra edge.

Concept –

One District One Product (ODOP) is an initiative which is seen as a transformational step forward towards realizing the true potential of a district, fuel economic growth and generate employment and rural entrepreneurship, taking us to the goal of Atma Nirbhar Bharat.
One District One Product (ODOP) initiative is operationally merged with ‘Districts as Export Hub’ initiative being implemented by DGFT, Department of Commerce, with Department for Promotion of Industry and Internal Trade (DPIIT) as a major stakeholder.
This scheme is basically a Japanese business development concept, which gained prominence in 1979.
It is aimed at promoting a competitive and staple product from a specific area to push sales and improve the standard of living of the local population. Over time, it has been replicated in other Asian countries as well.
In India, Uttar Pradesh government was the first state of India to launch the concept of One District One Product in 2018.

Financial Assistance under the ODOP Programme

Common Facility Centre (CFC) Scheme: This scheme would provide financial assistance of up to 90 per cent of the project cost. It is provided by the state government.
Marketing Development Assistance Scheme: The financial assistance would be provided to all participants of national and international exhibitions and fairs. They can use it for displaying and selling their products selected under ODOP programme.
Finance Assistance Scheme (Margin Money Scheme):This scheme benefits with not whole but a margin of the project cost. The applicants receive it in the form of subsidy to set up the project.
Skill Development Scheme: In this, all skilled artisans would be trained through RPL (Recognition of Prior Learning). They would be certified through various Sector Skill Councils, SSCs, whereas the unskilled artisans would be trained for 10 days and provided with an advanced toolkit which will be free of cost.